More Effective than Traditional Media
If you opt for TV, the internet, radio, or even one the last remaining magazines, your message stops when the ad stops. When eyes and ears are diverted away, your brand vanishes into the ethers. Consumers made a purchase after receiving a promotional product (20.9 %) more often than after viewing a print ad (13.4 %), TV commercial (7.1 %), or online (4.6 %).